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Diazar
Gran Canaria Swim Week 2025

Jonathan Díaz, designer and artisan dressmaker, founded Diazar Atelier in La Palma in 2017. The brand was born with a clear vision: to create signature fashion that blends traditional craftsmanship, sustainability, and emotionally meaningful design. Each garment is conceived in collaboration with the client, allowing for authentic personalization that transforms the process into a shared experience.

Diazar has had the opportunity to showcase his work for seven consecutive years at the Swim Week of Moda Cálida, as well as on national runways such as Atelier Couture Madrid, SIMOF Sevilla, Adlib Ibiza, Navarra Fashion Week, and also at Tenerife Moda, Adeje Fashion Week, Feboda, and various fashion shows in Lanzarote, Fuerteventura, and El Hierro.

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2025 Collection

SS26 COLLECTION

LAUREAE – Swimwear Collection 2026 is a sensual ode to wild nature. Inspired by the Canarian laurel forest (laurisilva), this collection merges swimwear and prêt-à-porter through an artisanal, emotional, and sustainable lens. Using recycled leather, chiffons, silks, and plant-based fibers, the garments evoke bark, vines, and mist. Organic, asymmetrical silhouettes celebrate the body as a fertile and free territory.

LAUREAE does not simply dress — it invokes. Each piece is root, desire, and protection; a symbolic and aesthetic experience signed by Diazar Atelier, reaffirming its signature of auteur fashion with a Canarian identity and contemporary spirit.